If You Haven't Read This Book You're Still Using Powerpoint
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Everyone knows and apparently hates Powerpoint.
Yet we all use it, could it be a case of double standards?
In Made to Stick: Why Some Ideas Survive and Others Die
Chip Heath is a professor of Organizational Behavior at the Stanford Graduate School of Business and for the last 5 years has been running an MBA class called "Making Ideas Stick". His brother Dan is a consultant at Duke Corporate Education.
And if you've heard me talk about the power of a core story Chip and Dan advocate it and give examples in an interview they did with US News.
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